BOSTON – June 28, 2010 – Springpad, the free application accessible from any web browser or mobile device that helps you save and access anything you want to remember, now enhances the items you “spring” with a new Alerts feature. Springpad Alerts remind you of tasks, events, price drops, coupons, offers, local deals, and breaking news associated with those items. Now, when you spring a restaurant you want to try, you may wind up with a deal on your meal.
“Springpad has always been about helping you save something today to remember it tomorrow, and now we’re helping you save time and money tomorrow on the things you save today,” said Jeff Janer, CEO at Springpad. “Springpad Alerts work like a personal assistant to enhance the items you save to Springpad. Consumers who opt in receive Alerts for the items that matter to them, and our retail and brand partners gain immediate access to consumers who are interested in what they have to offer on the consumer’s terms.”
In partnership with CSN Stores, Springpad has made it possible for you to save money on anything you find at http://www.cookware.com simply by saving products that interest you on the site to your Springpad account.
“Springpad Alerts present an enormous opportunity for us to connect with consumers who are truly interested in CSN Store items, in a non-invasive way,” said Ed Macri, Vice President of Advertising and Business Intelligence at CSN Stores. “As marketers we’re always working to connect with people who would benefit from our products, and Springpad takes the guesswork out of that process.”
Unlike traditional ecommerce sites that are all about driving consumers to the checkout line and digital shopping cart, Springpad Alerts enable consumers to receive notifications of valuable contextual information on the products they’re considering today, and perhaps purchasing in the future.
“When you consider how a product’s price can change from the moment it debuts, helping consumers get a better deal on the items on their wish lists is clearly a positive way to market directly to them,” Macri added.
For more information about Springpad, and details on how to add it to your computer, iPhone, iPad and Android visit http://springpadit.com
About Springpad
Springpad is a lifestyle application that helps you make better decisions tomorrow by actively remembering what you save today. Created by Boston-based Spring Partners and available for the iPhone, iPad, Android or on the Web, Springpad helps you remember anything, anytime, anywhere, for free.
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